Partner case study · Retail & Commerce

QVC.
Broadcast-to-cart.

Active POC. The highest-intent commerce moment in television, finally measurable.

▶ Real broadcast footage
REC · 04:23:18Match 99.4%
Live · QVC
Retail & Commerce
The deployment

The full story.

QVC's audience has the highest demonstrated purchase intent in any commerce channel. The path from broadcast moment to cart was a phone call or a website search — and friction killed 60% of the moment. QVC Lens collapses that path. Host holds a product. Viewer scans broadcast. Cart fills. Direct from screen to commerce in one motion. $2.3M–$3.5M ARR projected from the active POC.

Results

The numbers.

$2.3M-$3.5M
ARR projected from QVC POC
Live
across QVC broadcast inventory
0%
data shared — QVC keeps 100%
Direct
broadcast-to-cart, no phone, no web search
Plays running

What they're doing with it.

  • Live host product scan-to-cart
  • Broadcast frame product attribution
  • SKU-level reorder
  • Loyalty program enrollment

— Retail commerce partner

"We sold a billion dollars on phone orders. The next billion is going to come from scan."

Build your own Lens.

Your brand on top. Like QVC.

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